How Microsoft Power Platform helps small and medium-sized businesses grow
For small and medium-sized businesses, the ability to quickly adapt to changes and efficiently use often limited resources is particularly important, as their ability to remain competitive directly impacts their survival as businesses. A convenient and simple tool that can help companies grow and improve business processes by adopting innovative solutions without significant investments in development is the Microsoft Power Platform toolset.
Microsoft Power Platform is a suite of innovative applications, including Power BI, Power Apps, Power Automate, and Power Virtual Agents. Each of these tools provides unique capabilities that help small and medium-sized businesses grow.
Benefits of using Power Apps for SMBs
Developing IT solutions often requires significant financial resources, which may be unaffordable, especially for small companies. Microsoft Power Apps allows the creation of simple applications for automating business processes without involving external developers, significantly reducing development time—by an average of 70%—and potentially lowering software development costs by up to 74%.
Saving time and resources with Power Automate for SMBs
This business process automation tool from Microsoft enables the automation of repetitive tasks and processes by integrating with various services and applications. Users without specialized programming skills can automate various tasks, from sending emails to copying various files or creating reminders. Using Power Automate can reduce the time spent on routine tasks by 30-50% and lower operational costs by 20-30%.
Monitoring key metrics with Power BI for SMBs
Power BI enables businesses to monitor their key performance indicators (KPIs) in real time, create convenient dashboards, reduce the time spent on report creation by up to 60%, and easily integrate with more than 70 different data sources, including Microsoft Excel, Google Analytics, SQL Server, and CRM systems. For 75% of users, this significantly simplifies data analysis and provides flexibility for making quick decisions anytime and from any device, thanks to convenient mobile access, which is beneficial for more than 60% of small and medium-sized business users.
Simplifying customer service for SMBs with Power Virtual Agents
The chatbot creation functionality of Power Virtual Agents provides businesses with the capability to offer round-the-clock support to their customers, which is particularly relevant in conditions of limited resources and the inability to hire additional staff. According to statistics, chatbots can handle up to 70% of typical customer inquiries without involving company personnel.
Key tools for SMB digital transformation
The process of integrating digital technologies into all aspects of a business, which transforms how a company operates and provides added value to customers, is especially relevant for small and medium-sized businesses that can only grow and develop under such conditions.
Traditionally, the key tools comprising the digital transformation system for SMBs include:
- Microsoft Power Platform, with all the tools mentioned above;
- A CRM system for analytics, interaction, and control. The best complement to the Power Platform is the Microsoft Dynamics 365 system;
- E-commerce tools for effective online commerce (platforms for creating online stores, etc.);
- Cloud services for data storage, such as Microsoft OneDrive, which is ideal for such tasks.
Microsoft business tools are a product line from a global leader in automation, time-tested and proven in practice, providing small and medium-sized businesses with modern solutions for automation, data analysis, customer management, and productivity enhancement. Using Microsoft tools helps SMBs effectively scale their business, optimize processes, and improve customer interaction, creating a foundation for sustainable growth.